DJ’s Hunting, a 3D DJ hunt
Concept · Graphic Design & Development · 3D Design · Sound Design
Are you ready to enter the most famous Belgian electro festival in the world? In collaboration with Proximus, we have designed an engaging digital activation that offers music and festival enthusiasts the opportunity to win the ultimate prize: VIP tickets!
For the third consecutive time, our team put their graphic tablets endless creativity to work. A real 3D experience , chasing visual enigmas . Participants step inside a chalet in the Alpes d'Huez, where they must uncover the identity of 15 DJ’s at all costs! The game ends with an original question in order to find the lucky winners.
The last Winter 2020 experiment ended with an impressive number of participants and participations. The time-in-game sometimes exceeded more than 2 hours of interaction to reach the end of the challenge! Well done to all the winners, the game was definitely not easy.
Expertise involved
The challenge
Let festival fans win the holy grail, VIP tickets, through a digital activation worthy of the event.
Our answer
An immersive 3D experience, the third in a series, with fifteen DJs to identify and an original question to separate the fans.
What we keep
An impressive participation rate on the Winter 2020 edition; some participants spent more than two hours to get to the end.
In the same vein
ONE MORE GOOD IDEA.
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